Maintaining a consistent brand across all platforms (and ironing out some techy problems)

In this post I’m going to talk about having a consistent author brand and I’ll also outline how to carry out certain techy tasks in relation to that, which I hope will help others!

After making the decision to self-publish my first novel this year, I realised this would also be a good opportunity to spruce up my online presence. I’ve talked about this before in 2015 and at the time carried out a revamp across all my social media platforms, but the passage of three years left me no longer satisfied with the changes I had made. Time for Continue reading

A Decision Has Been Made…

Well, I’ve thought long and hard about this and I’ve finally come to a resolution on the issue of the G. And the decision is that I’m going to let it go.

My main reason is this: my ultimate goal is not to be a blogger but a published writer, therefore my name needs to be in an appropriate form for the cover of a book, regardless of whether that book might end up being traditionally published or self-published. Think about it – have you ever seen Continue reading

Should I Lose The G?

I am having something of an identity crisis.

Writers, particularly writers who self-publish, have to build very heavily on their brand – and their brand is their name. The most successful writers (King, Rowling and the like) can sell a book based on their name alone – people will buy it without even knowing what it’s about, simply because they know who wrote it and they know that person’s writing is good.

For the smaller fish in the sea, it is important to Continue reading